Image Source It is predicted that by 2031, at least 50% of married couples would’ve met online.The average online dating service user spends 3 annually.
Trash cans are overflowing with coffee cups and lunch breaks are getting replaced with extra work sessions.
Being busy is normalcy and probably a pride but this leaves little scope for meeting offline.
With over 27% of committed relationships starting via the internet, online dating is no longer a taboo.
It is estimated that there are over 20 million matches on dating apps and websites worldwide, that comes down to approximately 40 million users.
Image Source The number one reason why dating apps have become so popular is that they are more efficient.
A site is not a click away and as accessible as an app. With features like geo-proximity and machine learning tailor-making choices to your preferences, websites may soon become redundant.
India is the fastest growing market for Tinder and the largest in Asia.
One Million “super-likes” are sent every week, with women sending more than men.
It’s a hot market and Facebook all set to add a dating feature in-built in the app is prove enough to suggest the enormity of the market.
Nevertheless, here are some facts: Image Source• The Market Size — Revenues in the online dating segment amounted to 83 mn in 2018.• User Penetration is at 5.7% and is expected to increase to 6.3%• There are 50 million users on Tinder alone with an average of 12 million matches every day.
With a platform for all that one can imagine — posting the food you had, stalking the life of a friend, putting forth bitterness in under 140 characters and even one that puts dog ears on you, it is not surprising that people have separate applications to find “BAE”.